Selling ID Cards to young adults?

Task: You are a trendy meja-executive and Gordy Broon has asked you to sell ID Cards to young people (16 to 24). Being a 'creative guru', you are to come up with some ideas that will make young people DEMAND an ID Card! So what kind of (trendy crappy) ideas will you come up with?





For example, "ID Cards will stop global warming and save dolphins"

Selling ID Cards to young adults?
There are two ways to tickle their motivation to want the cards: economic and intrinsic. The economics approach says that you either give the ID bearers some privilege (like travel discounts if possible) or restrain them from something (like an access to fancy university lounge). The intrinsic is based on grounds very similar to those that make people buying overly priced colorful bracelets just because they say 'we support this and that' -- in your case, you can give IDs to someone who has passed environmentally awareness exam or have attended safe sex seminar (for the second one there will be more demand i guess).


good luck with your project
Reply:Easy ...





0) ISP's required to check users ID Cards before allowing access to Internet (such check to be performed in real-time).


1) JSA paid only to those holding ID Card.


2) Macdonald's and all Pubs not permitted to serve customers without ID Cards


3) Disco's to deny entry to anyone without ID Card


...





I'm sure you can work out a few more ..
Reply:If its 16 - 24





Then the youth that arent legal to drink will want to pretend there older, so sell them to get youngsters wasted lol (y)